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EBay has been around
for many years, allowing people to start their online ventures with
very little initial cost. One needs not be a MBA to build an online
shop and start selling. However, if the business is to be further
developed and expanded, knowledge on different business disciplines
will become highly valuable.
This book covers the essential knowledge domains necessary for you
to successfully GROW your eBay business. Steve who owns Toyeast, a
highly successful online toy shop, is going to share with you the
lessons he had learned in making his toy selling business a survivor
and success on EBay, from reorganizing the company structure to
managing an extensive order fulfillment process and optimizing an
effective marketing function, and to establishing his very own
product brands.
Has his venture been going smoothly all the way? NOT really. In fact
there were several difficult situations almost costing him his
entire fortune. He realized that running a small one-man online
venture is totally different from managing a growing global
business. What he had learned from his Mechanical Engineering degree
simply couldn't help.
The goal of this book is to provide you with knowledge topics which
aid you in rethinking about how you do and grow your business on
eBay. We don't know your business. We do know that business never
goes perfectly smooth. You need to sit down and read, think and
rethink about your business operation and process, and figure out
the kind of changes necessary to fuel your growth.
Review
the book TOC
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